We’ve been seeing it for years. The iMac, iPod, iTunes, iPhone, iPad — the omnipresent “i” prefix has marked most Apple products since the release of the iMac in 1998. But why? What does it mean?
The “i” stands for “The Internet,” Jobs explained. The iMac’s job was to make accessing the Internet simpler and more intuitive, though “intuitive” wasn’t revealed to be one of the words represented by that “i.” “iMac comes from the marriage of the excitement of the Internet with the simplicity of Macintosh,” he said.
“We are targeting this for the no. 1 use that consumers tell us they want a computer for, which is to get on the Internet simply and fast.”Besides the Internet, Apple’s prefix also stood for an individual, instruct, inform and inspire.Since then, the “i” has moved beyond its Internet-centric meaning; Apple probably didn’t have the Internet in mind when naming the original iPod.
“Even though this is a full-blooded Macintosh, we are targeting this for the number one use that consumers tell us they want a computer for, which is to get on the Internet – simply, and fast,” Jobs said.
“And that is what this product is targeted for.””‘i’ also means some other things to us,” Jobs said. “We are a personal computer company, and although this product is born to network, it also is a beautiful stand-alone product. We are targeting it also for education. They want to buy these. And it is perfect for most of the things they do in instruction.”
Last modified: March 30, 2018